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Hi There!

I'm Yolanda, your go-to guru for all things Strategic Communications. I caught the communications bug over a decade ago and I’ve been on a wild ride ever since. I’ve honed my expertise through crafting award-winning public relations campaigns for Fortune 200 companies and steering media attention toward nonprofits and educational ventures.

Examples  of Work: 

  1. The Aflac Racing #99 Carl Edwards campaign.

  2. The Jackie Robinson Perfect Game Player initiative.

  3. Branding the District Award Winning Campaign

  4. The Cracker Barrel Summer Festival Series featuring Christone ‘Kingfish’ Ingram and Suki Waterhouse.

  5. The Cracker Barrel Dolly Parton Rewards program.

Accreditation in Public Relations: Armed with an Accreditation in Public Relations (APR), I thrive at strategic communications, crisis management, public relations, media relations, social media and reputation management. I’m adept at data analysis, waving compelling narratives and ensuring my client’s brand commands attention across traditional and digital spaces. 

Public Relations is King: PR is King is all about cranking up our client’s brand presence and giving brands the royal treatment they deserve. With predominantly B2C enterprises, nonprofits and education entities on our client roster, we specialize in crafting PR and social media strategies that stick long after the initial buzz.

Outside of Work: When I’m not strategizing, you can find me cheering on my kid at wrestling matches or lending a helping hand in my community through organizations like NAMI and PRSA. Additionally, I serve as Vice Chair of the Universal Accreditation Board, where we empower communicators to lead as trusted advisors within the dynamic marketplace. Let’s connect and make some magic happen! Contact me at or email me at

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